After the release of his first single and official video “Lil Baby Crush,” St. Louis-raised singer/dancer Jordan Ward (ARTium/Interscope Records) shares a new dance video for the track that focuses in on Ward’s original choreography in the official video. Through a camera lens filter, it gives viewers a glimpse into the making of the infectious dance moments Ward creates surrounded by his crew.
Watch Below:
Within the last several years, Jordan Ward has emerged as one of R&B's rising stars. Developing an affinity for music and dance at a very early age, Jordan polished his skillset after first trying his hand as a choir member before transitioning into musical theatre. His influences include a diverse roster of music luminaries ranging from Marvin Gaye, Donny Hathaway, Stevie Wonder, Lauryn Hill, Kanye West, Tupac, The Notorious B.I.G., Nas, and more. After first experimenting with rap, Ward later focused on singing and dancing. By 18, he moved to Los Angeles and joined Justin Bieber's Purpose Tour in 2016. Ward's precocious dance abilities earned him gigs as a dancer for Janet Jackson and Beyonce, as he appeared in the singer's Homecoming documentary for her epic Coachella performance.
In 2017, Ward began his musical quest after releasing his EP, A Peak at the Summit. It wasn't until 2019 that Ward's breakthrough became the talk of R&B. His debut album Valley Hopeful was propelled by his single "Okok (Hibachi)" and "Sandiego," which was produced by singer Arin Ray and music producer heavyweight No ID. Now, Ward's silky croons and elevated songwriting abilities are at peak form as he readies his forthcoming EP.
Earlier this month, Ward joined Republic Records artist Duckwrth on his tour which hit various markets, including New York, Los Angeles, Atlanta, and more. Previously, the dynamic twosome also teamed up on their new collaboration "Link Up Time".
Jordan Ward "Lil Baby Crush" eSingle